Snapchat to launch gaming platform next month: Cheddar

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FILE PHOTO: The front of the New York Stock Exchange (NYSE) with a Snap Inc. logo hung on the front of it stands shortly before the company’s IPO in New York, U.S., March 2, 2017. REUTERS/Lucas Jackson

(Reuters) – Parent of Snapchat messaging app Snap Inc plans to announce its gaming platform for developers next month, online news service Cheddar reported on Friday, citing a person familiar with the matter.

The platform, codenamed “Project Cognac,” will feature a handful of games from outside developers designed to work specifically in the Snapchat app, according to the report here

The new games initiative will be unveiled at Snap’s first-ever summit for content and developer partners in Los Angeles on April 4 and video initiatives like more original shows will also be announced, the report added.

Snap did not immediately respond to Reuters’ request for comment.

Reporting by Arjun Panchadar in Bengaluru; Editing by Anil D’Silva



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